Smart Advertising



Developing good Advertising features

Perhaps you may have seen some of these oddball commercials that tend to be well intentioned but fall flat, Creating the best advertising possible is often about.

How you present the advertising…

Do you know more about advertising than you think you do?

There is a good way and a bad way and then there is the smart way.

Are you interested in advertising in the best possible way to reach the most people
and to get the results that you really need?

Advertising is all about communication.

How you communicate is really the most important thing yet so many people often do not choose to communicate clearly.

When you communicate with a consumer you have an opportunity to make a sale.

In the 1950s the average length of a commercial was 60 seconds.

Now the average commercial length is 30 seconds followed by some spots as short as 15 seconds usually ordered in a media buy of a larger quantity.

One of the reasons why the length of a commercial is shorter now is that technology has changed allowing us to change the way we communicate.


Developing smart advertising using today’s technology.

Back in the old days when commercials were made in black and white they had to be creative however you might be surprised at how hip some of those old commercials actually were. have a look at this video for an idea of how viewing old commercials can help you in making new commercials.


Creative advertising methods that attract new customers is the goal you should be working toward.


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