Building a website is much like building a home, you want to start out on a firm foundation.

There is one very important aspect of developing a wordpress website that few people properly understand.

That one thing is installing wordpress properly.

It is important how you choose to install wordpress so much so that it effects everything you do from that first moment of installing the software on your web server.

What most users do not realize is simply this, when you install wordpress using an automatic installer, like fantastico you are open to problems later including having your website hacked.

Believe me when I say that there are thousands of wordpress users who wish they had just taken one hour to learn how to install wordpress manually its really the only way to install it.

Why is installing wordpress manually so important?

The best question that is never considered is the one that tells you something you did not know.

LAMP which is what drives most web servers, is developed in layers, the top layer, is the root, which is the basis for administrating the server.

LAMP by the way stands for Linux, Apache, MySQL PHP,

When you use an automatic installer to install wordpress you are effectivly installing the script and software at a level above your access point which is below root, when you use that script which exists above your user level it creates some issues that you have no control over at all unless you submit a ticket for help.

We all know what that is like.

Knowing this fact, you must come to terms with the knowledge that installing wordpress must be done manually simply because it is the only way that you can be sure that you have complete control over the files and scripts that is wordpress.

Build your website on a good foundation where you have control…

The company that made the statement,

“Do no Evil” as their motto,

May have just found out that the public

is very fickle indeed.

The problem at issues, (allegedly) is that Google may have made a big mistake in how they are treating their core user group, (Publishers)

After all without the millions and millions, of publishing websites, where would Google be today…

 Think about it this way, Google gets free hosting, Free content, Free domain names, and free everything, to present advertising to consumers who you got it, come to publishing websites to get their content.

Yet, allegedly, Google has broken its promise to do no evil…

When you think about it what is the most important part of any business?

Customers, you got it in one, but apparently and allegedly google has just forgotten where they came from.

Or is it a case of out sourcing, gone wrong, there are some indications, that this may be at least part of the problem over at google but its not everything, there is what appears to be a disconnect between google and its publishing website, without, which, Google would be in a bad position to promise much of anything at all.

When you start to treat your publishers badly, your business model will suffer, perhaps not right away but eventually it will cause the stock price to drop, (we are already starting to see this problem now) why is it though that we can see how bad things are allegedly going over at google and they cannot see it at all?

Pilots call this kind of problem, target fixation.

However, if the problem is a 50/50 split between a communication issue, (meaning you cannot contact Google about squat) and an outsourcing error, (meaning that because of language problems, outsourcers are terminating accounts of good loyal Google customers)

The reason they are doing this is simple, they do not want to make a mistake, someone is likely putting a lot of pressure on them to perform, and when that happens, the only thing that will happen is a lot of terminated accounts.

Because when in doubt, it is better to terminate than to risk being identified as not being up to the task of the outsourced business model.

So, its FUBAR, right, I mean that is what it looks like from here.

likely that is accurate, when you are so disconnected from your user base, because of a lack of communication, (see outsourcing above) then you are in a really bad position from a corporate perspective its time to evaluate the management.

One thing is clear, there are problem brewing over at Google and if someone does not investigate soon the price of stock could take a 20 percent dive in value, not something that anyone would want to see happen, more so when you have been waiting to take a capitol gains holiday…

Hopefully someone will wake up, but if they do not it is very likely that the DOJ will take a serious interest in the abuse of Google publishers.

Simply because if the DOJ, considers deceptive advertising and lying to consumers, as a criminal offense they would have to view what Google is allegedly doing now as something very close to criminal.

Terminating accounts, without notice, (allegedly stealing money from customers) taking resources without paying for them (allegedly)

Really nasty stuff, and you know what else, the most deceptive thing of all could well be the statement “Do no Evil”

Advertiser beware, you might be spending money

on what could be a very thin layer between you and a lawsuit.

But most of the time those free themes are not
really good for your SEO value.

Do you know what it takes to get the right

look and feel for your website?

Do you know the different types of content that will attract visitors to your website.

What does it take to keep your website looking fresh and keeping the visitors coming back for more.

If not then dig in because just about everything you need is right here,

you can build a website and a business at the same time.

Building a wordpress website is about a five min process however adding content is a challenge that is an every day or at least every other day job.

If you want to create a website using wordpress there are a few things that you want to do, right from the start you want to setup wordpress to work for you not against you, using SEO or search engine optimization to enhance what wordpress can do for you is one of the best things you can do for yourself if you really want to be successful in creating and building a website, then you need to be aware of what your website visitors are looking for and the only way to do that is through keyword research.

Proper Keyword research is learned, you are not born with it.

Learning from keywords and keyword phrases, is one of the more important aspects of picking up SEO for wordpress, along with some choice plugins and how you can use those plugins to boost your websites popularity.

It is not as easy as it looks.

The funny thing about keyword research is that it changes just about every single day, what may be popular one day is not the next so SEO is something that needs to be done every day and that is usually a very difficult thing, unless you can do one of two things, learn to do it yourself or
have someone do it for you, the only down side to having someone do it for you is that you have to trust them to do the right thing and that may not always be the easiest thing.

So if you do choose to have someone help you with your SEO campaign, make sure they are really good at what they do or else you could end up
worse than when you started.

Learning is always a good option because it gives you that first hand still as well as introducing you to what is really going on inside wordpress.

Creating content and creating wordpress themes.

Everything is about to change…

Developing a unique theme can help your wordpress website.

There are many different wordpress themes and finding just the right one for your needs can be difficult,
deciding is the hard part simply because there are literally hundreds of free themes, out there, perhaps
even thousands of free themes, but which ones are really good for your website.

SEO themes, all claim to give you an advantage over other themes, but do they really do that for you?

There are a number of platform themes out there from Thesis to Socrates and even several others, but which ones really do the job, the answer may not be as easy as you might imagine, for some a media theme is the answer because they use a lot of video to produce content for their websites, for others it is a learning environment, that attracts visitors, tutorials, FTP, PHP, Web development, are all factors to consider when looking at the right theme for your wordpress website.

Just because a theme is free does not mean it is good for your website, in fact, often these free themes, have links embedded often in places you do not even know exist, like white space, and in places where you may not even notice them, what they are doing though is generating links back to other websites, this robs your website of link juice, and it robs you of your resources.

So be aware, that if your not careful you could be finding yourself in a situation where you think you have the right theme but in reality you have the most wrong theme you could possibly have.

have a good look at your websites theme, really look at the programming or if you cannot, then you can get it done on fiverr.com for just five bucks, it is a wise investment, in one such case, a friend found a theme, that was visiting different websites, using PHP code, to do it, what happened was that his website was viewed as a spammer, cookie stuffing and different black hat stuff, all going on inside this guys free theme, now really do not take it for granted.

Make sure you have the right theme for your website, it can make a huge difference in your efforts.

Finding the right methods to get the attention of your reading and viewing audience is a challenge.

Reaching out to consumers is not as easy as you might think..

Many customers are very jaded about marketing and advertising which can often lead to a cause and effect situation where it becomes almost impossible to produce sales.

Revenue generation, in the website advertising world is a multi Billion dollar business.

Back in the days when yahoo was trading at over 476.00 a banner ad on that network alone would cost you several thousand dollers, now you can get advertising by the click which is really way more affordable than it was in the past.For many users advertising online was for only those large companies and advertisers that had a big pocket book in fact in the past this was about the only class of advertiser that had any respect from websites, that however is changing with the new google and the way that search results are being delivered to consumers.

 

Add to that the ability to target your desired consumer and it becomes even easier to find leads and deals online.

Using your advertising space wisely is something that many webmasters have not learned how to do in the best way possible.  The trend is to put up a website and then load it down with so much advertising that someone will click on something, but this is really not the best way to go about getting repeat business.

When I say repeat business I mean website visitors, getting people to come back to your website is part art and part logic, the best thing to do is to find out what the consumer wants and give it to them.

Avoid popup ads, completly, this is the most annoying thing in the world.

Use passive advertising, it is simply the best alternative, it allows the consumer the choice to view an ad if it is of interest to them and it also allows them to continue being what they want to be, a consumer.

Learn more about online advertising as www.stickyadz.com

Advertising has changed a lot since the old days of radio where sound was the primary method of developing an ad, these days, you have many choices and making the right choice at the right time is the number one best thing you can do for your website business.

You may have seen advertising for auto blogging and other scripts that claim to automatically run a blog and provide you with income by doing nothing, well as you might have expected that is just not the case and in some cases you could actually loose ground in your website developing efforts.

Some of these scripts cost hundreds of dollars but often do not produce the results they claim.

One example is an auto blogging script that claims to be able to automatically post articles, however when you get the script you find out the not only does it not work correctly, but it depends on you providing text files in order for it to work, so actually it is anything but automatic and with the newer wordpress file system, you can do this anyway without any special scripting.

There may be a great solution out there somewhere that actually works the way they say it does but so far I have not found it, if you know of a script or you own a script that does work to earn money for the webmaster the way they all claim that they do, then contact me and I will test and then publish the results right here and on my network of websites.

With the latest penguin update, we are looking at the end of much of the spam that plagued the internet.

Writing Articles can be an Affordable Internet Marketing pastime.

More than that though you can actually make money from this process.

Spin Article 3, you need to check this out.

keyword suggestions marketing tools and other methods of generating content can be both good and bad there are literally many searches done to a certain keyword. When these keywords are typed on search boxes of search engines, indexed websites containing articles with those keywords will be displayed. And this is what leads visitors to websites with keyword-rich articles.

Content is king, right, you may have heard this published online.

You can say that again. That is why writing articles is one of the most utilized Affiliate marketing media today. Internet surfers just can’t get an ample amount of information. Providing data through the effective use of articles is a great way to drive traffic to your web site.

The rewards that writing articles can provide your Internet business is something you should consider and it could create a huge boost in traffic too. Get this tool at a good discount.

Article marketing is something that used to be one of the biggest methods of making money online however that all changed over the last few months when google started to manage its search results in a different way.

Spin Article 3, you need to check this out.

Imagine what it might be like to have a good source of articles that can be generated at the push of a button?

Well you might be surprised to learn that you can actually produce content using your computer, mouse and yes clicking…

Visit this website for more information.

Is this the end of article marketing, it may well be the hand writing on the wall simply

because of the way that google is changing its search positioning.

When you consider that google may be about to change all the rules, you have to think about this.

consider this, what would you do if you found out that you could get more traffic from google than thousands of other websites just by developing a quality process of creating content for your website?

Would you take the time to get the best content?

Would you take the time to edit your content so that it works better for your website.

Two features that make html 5 a big consideration for the average user.

Media playback and offline storage.

Simple HTML tags, like “<video>” and “<audio>”  you can do this with no additional plugins required, which is sort of a bad news thing for some software vendors that have produced a poor interface for years dependent upon an overpriced software product that only corporations can usually afford.

file formats, what is in a file and how does it make a difference?

One thing is that Ogg format is free and H.264 is not free…

HTML 5 is drag and drop, ) right out of the box.

Managing files by dragging and dropping them into place is something that is a real time saver.

Now the down side, as there almost always is, all that glitters is not gold.

The problem with the beauty of HTML 5 is that for the most part, it has been reported that firefox is the better browser for this new standard.

Typically Microsoft is behind the learning curve (allegedly) coming in dead last, in its latest version of its Internet browser.

So with the latest and greatest technology still sitting around waiting for the browsers to play catchup it may be some time before that happens.

How much time do you spend writing, doing research, creating graphics and just spending time maintaining your website?

So, its relative, some may consider it work while others consider it fun…

If you do it on a regular basis and that is what you really need to be doing if you want to build a better website, making money online is all about what you can do to attract visitors and it is about how often you provide good fresh content.

Editing your content is one way to keep your website up to date, adding to your content, is also a good way to keep your website fresh, articles and blogging is not something that is easy but if you can do it every day then you will see better results.

Keyword research is one of the best ways to gain additional exposure to your website, keyword research is something that should be done every day.

Now perhaps you have seen these products advertised online that promise you will not have to do anything but set up the blog and then forget it.

Sadly that is not the real world.

That is not even in this same universe with the rest of the planet.

Welcome to the real world and the chances are good that if you are reading this then you have already realized that
nothing is as easy as setting it and forgetting it.  There are so many people out there that want to succeed online, yet
they do not want to put any effort into creating a website they just want to make the money without doing anything
to earn that money, and why not if you could do that it would be great.

But if it were really that easy, would not everyone be doing it?

Sure they would….